Aug
16

Taking You To Where You Need To Go: Our Work at the Rogers Cup

posted on August 16th 2017 in Events with 0 Comments

Over the past week, the Rogers Cup: Canadian Open tennis tournament returned to the courts for its 136th year of top-tier competitive tennis action. Each year, the event alternates between the cities of Montreal and Toronto; this year, Toronto hosted the annual women’s competition, which is a Premier 5 Tournament on the Women’s Tennis Association (WTA) tour. With one of the most elite sponsorship markets, the 2017 Rogers Cup featured INFINITY as a major sponsor, and G of G Inc. was at the event as part of an activation as personal INFINITY chauffeurs for guests attending the tennis matches.

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Each member of the G of G Inc. team was given a 2017 INFINITY QX60 to drive – the smoothest new mid-size luxury crossover SUV ride from INFINITY, with a 295-hp 3.5-liter V-6 engine, all-wheel drive, an 8” touch screen navigation and audio system, rear-seat entertainment, onboard Wi-Fi, a third row of additional seating, and every possible camera and parking technology available.

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We were all styled up in INFINITY branded clothing and stationed in parking lot C, the farthest lot from the stadium gates, where we “surprised” tennis match attendees by offering them a free ride to the stadium gates. The other two options for getting the stadium were taking a big yellow school bus, stuffed with people, or walking 25+ minutes in the August heat – the choice was clear for many, and G of G Inc. spent the entire week giving people luxurious rides in a brand new vehicle.

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